by Shruti Pant | Sep 29, 2025 | Marketing Strategy
In a recent conversation with a client, this insight came through: many business owners carry the burden of anxiety when enquiries don’t translate into deals. That tension shows up in conversations, and prospects sense it. That lack of confidence can become a...
by Rishi Gangoly | Jun 11, 2025 | Digital Marketing, Marketing Strategy, WhatsApp
When Google’s Local Guides launches a WhatsApp channel in India, it’s more than a marketing stunt—it’s a clear signal about how consumers want to connect. For businesses serving Indian audiences, especially in small- and medium-sized sectors, this shift demands...
by Rishi Gangoly | Jun 1, 2025 | AI, ChatGPT, Marketing Strategy, Social Media Marketing
Creating consistent, high-quality social media content has long been a challenge for small businesses. Limited budgets, time constraints, and lack of design expertise often hinder the ability to maintain an engaging online presence. However, the advent of AI-powered...
by Rishi Gangoly | May 17, 2025 | ChatGPT, Marketing Strategy, SEO - Search Engine Optimization
Introduction In the digital age, local visibility can make or break a business. For my digital marketing agency in Mumbai, optimizing our Google My Business (GMB) profile was a game-changer. However, this strategy isn’t a one-size-fits-all solution. Let’s...
by Rishi Gangoly | Apr 6, 2025 | Marketing Strategy
Why Expertise Is Worth Every Penny Henry Ford once faced a major problem at one of his factories. A massive generator had broken down, bringing production to a halt. His best engineers tried everything but could not fix it. With no other option, Ford called in a...
by Rishi Gangoly | Mar 19, 2025 | Marketing Strategy
In today’s digital landscape, establishing trust is paramount for businesses and individuals alike. Without trust, online interactions remain superficial, hindering meaningful connections and potential collaborations. This article outlines a strategic approach...
