by Rishi | Jun 11, 2025 | Digital Marketing, Marketing Strategy, WhatsApp
When Google’s Local Guides launches a WhatsApp channel in India, it’s more than a marketing stunt—it’s a clear signal about how consumers want to connect. For businesses serving Indian audiences, especially in small- and medium-sized sectors, this shift demands...
by Rishi | Jun 6, 2025 | Power Apps
If you find yourself typing the same responses repeatedly—on email, WhatsApp, or LinkedIn—text expanders might be the game-changer you didn’t know you needed. These simple tools help you automate common messages, save hours each week, and reduce repetitive strain on...
by Rishi | Jun 1, 2025 | AI, ChatGPT, Marketing Strategy, Social Media Marketing
Creating consistent, high-quality social media content has long been a challenge for small businesses. Limited budgets, time constraints, and lack of design expertise often hinder the ability to maintain an engaging online presence. However, the advent of AI-powered...
by Rishi | May 17, 2025 | ChatGPT, Marketing Strategy, SEO - Search Engine Optimization
Introduction In the digital age, local visibility can make or break a business. For my digital marketing agency in Mumbai, optimizing our Google My Business (GMB) profile was a game-changer. However, this strategy isn’t a one-size-fits-all solution. Let’s...
by Rishi | May 8, 2025 | AI, ChatGPT
If you’ve been using ChatGPT for content writing, business automation, or marketing strategies, there’s a new update you should know about: the ChatGPT memory feature. This feature is a significant leap forward in AI usability. It allows you to train ChatGPT once on...