by Rishi Gangoly | Jul 2, 2025 | Digital Marketing, Social Media Marketing
Introduction In today’s digital-first world, showing up online isn’t optional — it’s critical. If your business isn’t visible on social media, it’s likely being overlooked. Social media marketing is no longer a “nice to have” — it’s a key growth...
by Rishi Gangoly | Jun 20, 2025 | AI, ChatGPT, Digital Marketing, Facebook Ads, Google Ads, Website
If you’ve ever run Meta Ads (Facebook or Instagram) and felt frustrated with the poor lead quality, you’re not alone. Many marketers face the same issue—people click impulsively, without strong intent, and disappear before the conversation even begins. But...
by Rishi Gangoly | Jun 11, 2025 | Digital Marketing, Marketing Strategy, WhatsApp
When Google’s Local Guides launches a WhatsApp channel in India, it’s more than a marketing stunt—it’s a clear signal about how consumers want to connect. For businesses serving Indian audiences, especially in small- and medium-sized sectors, this shift demands...
by Rishi Gangoly | Apr 18, 2025 | Digital Marketing
In the realm of marketing, the sequence of ‘Know, Like, Trust’ isn’t just a catchy phrase—it’s a proven pathway to building lasting customer relationships. Before a potential client considers your product or service, they need to know who you...